Content Marketing

ISRAEL R&D CENTER Marketing Full-time

About The Position

We are seeking a motivated, passionate and experienced content marketing geek to join our Marketing Team to help us translate ideas into engaging copy.

You are expected to:

  • Write the content for our landing pages, email marketing, articles, press releases, websites and video scripts.
  • Write clear and persuasive copy for online advertising ads, banners and campaigns.
  • Implement brand guidelines in all channels to maintain a coherent and consistent brand identity.
  • Work closely with the designers, coders, product managers, HR and marketing managers.
  • Project management - develop unique, new concepts and produce effective content-related activity.
  • Revise, edit, and proofread content written by advisors/experts.
  • Keep track of content performance to further optimize our activity.
  • Follow and research competitors and keep abreast of market trends.
  • Collaborate on creative processes that apply to content, social media and marketing assets.

Requirements

Desired Skills:

  • Native English is a must
  • Minimum 3 years previous experience in marketing writing
  • Experience in social channels
  • A dual-minded approach - A highly creative and an excellent writer and is also process-driven, thinks scale, and relies on data to make decisions
  • Love and passion for writing and the written word
  • Project management skills - very organized person, detail oriented
  • A team-player who works closely with designers, marketing, and product to produce relevant content that meets the needs of both key stakeholders and our audience 
  • Transform brand identity and ideas into high performing marketing content
  • Familiarity with online performance metrics

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